![]() We suggest posting a bit before your audience heads out for lunch. Lunchtime (12 pm) is generally more active on the platform, and mornings are part of the engagement. Lunch BreaksĪs a professional network used by business leaders, job seekers, and business owners, LinkedIn is used during traditional business hours, with significantly lower engagement after 5 p.m. LinkedIn is a professional network, so it’s no surprise that Saturday and Sunday are the days of the week with the lowest usage and engagement. Tuesday gets the highest level of engagement. The best days of the week to post on LinkedIn are Tuesday, Wednesday, or Thursday. Publer helps deliver the best times to share new content for every social network and improves your ROI. With Publer, you can analyze your activity in one all-inclusive dashboard and easily understand what performs best and what requires attention. Connecting your account to an analytics platform that monitors your audience is important. Use social media analytics tools to determine where your audience spends the most time. Instead, we recommend scheduling content based on when most of the population will likely be on LinkedIn.įor example, if you’re based in the US or Canada, we recommend posting using EST, which is most people’s time zone. However, LinkedIn’s algorithm penalizes users who share multiple times daily, so we don’t recommend doing this. Most LinkedIn marketers publish LinkedIn content in different time zones to reach everyone. If you are a local, national, or global brand, you must consider time zones when creating and publishing content on LinkedIn. ![]() Social media analytics and social listening tools help us learn about our audience and how they use social media platforms like LinkedIn. See how your viewers use LinkedIn when they are most active online and what content types they enjoy watching. Understanding your audience’s behavior is essential when determining the best time to post on LinkedIn for your business. Let’s analyze the best times to post on LinkedIn based on some crucial factors. Considerations When Choosing The Best Time To Post On LinkedIn Still, you should test different posting times to see if you can improve engagement and move closer to your goals. This is after considering your audience’s time zone. When in doubt, post shortly before your audience leaves for lunch or in the morning. The best time to post on social media depends on many factors.Īccording to research, if you want to maximize engagement, the best time to post on LinkedIn is between 8 am and 3 pm.Īlso, the maximum number of engagements is on Wednesdays from 9 am to 10 am and during lunch hours until noon (12 pm). ![]() What Is The Best Time To Post On LinkedIn? In today’s blog, well share the latest research on the best time to post on LinkedIn and explore factors that determine whether on not you reach your audience. There are many opinions about the best time to post on LinkedIn. Once you know what you want to share on LinkedIn, you must decide when to post your content for maximum impact. If you post content on LinkedIn when most of your audience isn’t online, chances are you won’t get the views and engagement you expect. Publer makes it easy to create, schedule and manage content that generates results.
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